HOW MAKE YOUR TRADEMARK STRONG IN TERMS OF NON-DECEPTIVENESS (CIS PRACTICE)
Those who are concerned about efficient protection of their brands in the CIS region shall keep in mind that one of grounds for the refusal in granting protection to a trademark in these jurisdictions, and most common ground in some of them like, for instance, Russia, could be trademark deceptiveness, i.e. its misleading character of the applied designation as to the origin of the applied goods/services, goods/services manufacturer, etc.
For the purposes of avoiding any potential risks of refusal of your trademark application on the aforesaid ground, we would like to give a brief overview of the trademark deceptiveness criteria illustrated by the cases from our practice concerning both international and national trademark registrations.